Built for people who don’t just visit Maui —
they carry it with them.
Most guys end up coming back for another.
Petro Honu
Small
$ 36.00
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This isn’t a tourist shirt.
It’s a mindset.
Built for people who don’t just visit Maui — they carry it with them.
Feels right from first wear. Built to be your go-to.
✔ Broken-in feel from day one
✔ The shirt you keep reaching for
✔ Made to be worn — not saved
Petro Honu
Built for real life.
$ 36.00
Free U.S. shipping at $70+
Most people grab 2 — one usually isn’t enough.
True to size. Easy fit.
★★★★★ “Wears like iron.” — Chuck H.
Free U.S. Shipping on $70+
Designed to have a worn-in, vintage look — gets better with every wash.
Dyed with the legendary red dirt of Hawai‘i, each shirt has a worn-in feel from day one—and only gets softer over time. No two are exactly alike—each piece is uniquely yours. Made to be worn often, not saved.
✔ Large back design + clean front mark
✔ Pre-shrunk cotton that gets better over time
What to expect:
• A broken-in, vintage look right out of the box
• Natural color variation from the red dirt dye process
• A softer, more worn appearance than bright, new shirts
• Each piece is completely one-of-a-kind
This isn’t a tourist shirt. It’s dyed with real red dirt.
Built to feel like your favorite shirt from day one.
The Petro Honu design adds a subtle Hawaiian touch with a timeless turtle graphic that feels right anywhere.
• Dyed with real red dirt (no two are alike)
• Broken-in, worn-in feel from day one
• Soft, heavyweight cotton
• Built for everyday wear
• Slight color variation is part of the process
Pre-shrunk cotton. Easy to wear. This is the one you’ll keep reaching for.
Built for people who don’t just visit Maui —
Build Your Rotation
Most guys don’t stop at one.
Once you wear one, you’ll want another.