More than a place. A part of who you are.
For the people who left Hawaii behind—but never really left Hawaii.
Diamond Longboard
Small
$ 36.00
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Built for people who don’t just visit Maui — they carry it with them.
Diamond Longboard
Built for real life.
$ 36.00
Free U.S. shipping at $70+
Most people grab 2 — one usually isn’t enough.
True to size. Easy fit.
"I've bought several already and keep coming back for more." — Vern C.
Free U.S. Shipping on $70+
A Little Maui Goes a Long Way.
Not every shirt has to shout.
Some just remind you of slower days, warm evenings, and places you'll always come back to.
Inspired by vintage Hawaii and dyed with real red dirt, these shirts are made to feel like an old favorite from the very first wear. Every shirt develops its own unique character over time, making no two exactly alike.
Whether you're headed to the beach, the lake, a weekend getaway, or just wishing you were in Maui, this is the shirt you'll keep reaching for.
Why You'll Love It
- Dyed with real red dirt
- Premium pre-shrunk 100% cotton
- Soft, broken-in feel from day one
- Vintage artwork designed to last
- Every shirt develops its own character over time
Each Shirt is One of a Kind
Every Red Dirt Maui dirt shirt is dyed with real red dirt. Because of the natural dye process, each shirt develops its own unique character.
No two shirts are exactly alike.
Slight variations in color are normal and part of what makes every shirt unique. Lighting may also make the shirt appear lighter or darker in photos.
Care
- Machine wash cold, inside out.
- Tumble dry low or hang dry for best results.
- Like your favorite pair of jeans, the character only gets better with time.
Size & Fit
True to size. Relaxed fit. Most customers order their normal size.
S — 19W × 27.5L
M — 21W × 29.5L
L — 23W × 30.5L
XL — 25W × 31.5L
2XL — 27W × 33.5L
3XL — 29W × 34L
4XL — 30W × 35L
Measurements are approximate.
Build Your Rotation
Most guys don’t stop at one.
Once you wear one, you’ll want another.